Mission

  • To create recognizable imagery surrounding a heritage textile from Iceland in order to highlight the singular beauty of this North Atlantic country.

Method

  • Utilizing two of the most talented wool designers in Iceland, we visually combined their work with the natural beauty of the Icelandic people and the environment. 
  • In pairing the shapes of the countryside with the inspired patterns of the fibers, we created a unique and intimate view into the heart behind the production of this heritage commodity. 

Result

  • Compelling imagery that was utilized in advertising throughout the Icelandic Tourist Board.  
  • Photographs that highlighted and honored a central tradition of Iceland.


Glad

Skype for Business

Sumitomo Chemical